While the world is getting used to the fact that Trump is now president-elect of the United States, in China everyone’s preoccupied with what’s coming tomorrow.
The unique, mind-blowing online shopping madness, known as “Double Eleven” – 双十一 shuāng shíyī!
双 shuāng – double
十一 shíyī – 11
双十一 – November 11th
It used to be Singles’ Day (光棍节 Guānggùnjié), opposed to St.Valentine’s Day – so that singles could have a holiday too, and celebrate it with some discounted shopping
But the scale of the event had grown SO much (thanks to Taobao), it got a new name:
双十一购物狂欢节 Shuāng shíyī gòuwù kuánghuān jié!
“November 11th Shopping Carnival”
So what will happen tonight at midnight is, Tmall, Taobao, JD will all have huge discounts. Online stores there such as Uniqlo, Gap, etc will be sold out in minutes People have already filled their online shopping carts, and are now waiting to click the button “Complete the order”…
No wonder they set a new record every year – in speed and in sales
How would you say “It’s very cheap to buy things on 11.11”?
@polyglotazren 差不多!原理是一样的,但是规模更大 Sales on Singles day last year were 5 times bigger than on Black Friday! (去年双十一的销售额比黑五大5倍)
Yes, my boyfriend was telling me about this phenomenon just yesterday. Interesting!!
marissa.ann.marino
很多东西在十一月十一号非常便宜!老师,对不对?